MUNDO TEQUILA

An ode to Mexican culture, Mundo Tequila is a confident new take on a classic, combining tradition with invention to reimagine the age-old spirit with a contemporary twist. Crafted in the finest, purest quality using some of the most refined production processes to preserve the heritage of the delicious drops, Mundo lacks in neither taste nor authenticity. 

Great tequila starts with great agave. Mundo is made from hand-harvested blue agave, sourced from the highland and lowland regions of Jalisco, Mexico, for a crisp yet rounded taste with herbaceous notes. The sophisticated tipple opens the world to the spirit of tequila and the door to a forgotten culture. Mundo elevates any experience with its perfect balance of contrasts. It is a fighter and a lover, whether mixed margaritas or sipped straight. It is versatile and refined — without trying too hard. It is traditional yet visionary, confident in its complexity while transformative in its taste. Mundo is a handcrafted experience that makes it more than simply a spirit. Mundo is a new icon of adventure.

Mundo - Unleash the Spirit

A brief history of Tequila

From a simple drink to a refined spirit.

For a brief history of tequila, let's start where it all began.

Tequila hasn't always been the drink we know and love today. Its history is as long and rich as the refined drops in every bottle. 

Pulque

The Aztecs esteemed a fermented drink known as pulque, made from the sap of the agave plant. Centuries later, when the Spanish invaded Mexico, the thirsty conquistadors turned to a mezcal-like mixture of mud and agave when their brandy supplies ran out.

In the 1700s, tequila began to be distilled commercially. More than two hundred years later, the term tequila was declared by the Mexican government as its intellectual property, ensuring the quality and rich culture surrounding the spirit remains to this very day.

Where there is agave there is tequila

Don Cenobio Sauza, Municipal President of the Village of Tequila from 1884–1885, is claimed to be the first person to export tequila to the United States, and shortened the name from "Tequila Extract" to just "Tequila" for the American markets. Don Cenobio's grandson Don Francisco Javier gained international attention for insisting that:

"there cannot be tequila where there are no agaves!"

His efforts led to the practice that real tequila can come only from the State of Jalisco.

Meet the Jimadors

Jimador: The farmer who cultivates and harvests agave plants used for making tequila. Highly skilled, a jimador can identify the precise moment an agave is ripe for extraction.

The craft of harvesting agave has to this day remained almost unchanged, despite modern technology. That is why the Jimadors are so important to the existence of tequila. It is century-old know-how, that is often passed by from generation to generation. It takes between. 4-7 years for the blue agave to grow ready for the blue agave to be ready for harvesting, however, the plant varies in size, depending on where it has been planted, that is why it takes a highly skilled eye, to know when the agave is ready for harvesting. 

Meet felix

Planting, tending, and harvesting the agave plant remains a manual effort, largely unchanged by modern farm machinery and relying on centuries-old know-how. 64-year-old Félix Almaraz de la Cruz has worked alongside his two brothers in the agave fields of Mexico's Jalisco region for twenty years.

As a Jimador, his working day starts as the sun begins to spread its warm light across the land and continues until it sets behind the mountain peaks in the early evening. Responsible for 70 hectares of land - with approximately 100,000 agave plants under his care - he carefully harvests an average of 200 plants daily, six days a week.

With each plant weighing 20-25 kg, the job is as physically demanding as the camaraderie is strong - and at peak times he will cut for up to eight hours a day, amassing up to five tons of piña (the head or core of the agave plant when the leaves have been cut of). 

Mundo Tequila Mixto

Get your Mundo

Mundo Tequila er et moderne bud på en klassiker — en hyldest til ældgammel tradition med et moderne twist. Lavet af håndhøstet blå agave fra både højlandet og lavlandet i Jalisco, Mexico. Denne udgave indeholder over 70% agave — markant højere end mange andre mixto tequilaer (der kan indeholde helt ned til 51%).

Smag: Nuanceret og frugtig med noter af pære, hvid peber, citrus og en blid blomsteragtig liljekarakter. Agaven giver en let karamelsødme, balanceret af urteagtig dybde.

Pris: Guldmedalje-vinder — San Francisco World Spirits Competition 2023.

Servering: Ideel som shot, i en Margarita eller i din yndlings-tequila-cocktail.

Ingen allergener.
Mundo Tequila Mixto
  • Mundo Tequila Mixto